Video can help you close the deal in a virtual world and this book from award winning marketer and author Marcus Sheridan will show you how. With practical advice and step by step instructions, this is the ultimate guide to selling over video - no matter how much you hate watching yourself on the screen.
More than ever before, buyers and consumers are demanding for more video. Just "reading" about a product, service, or company will no longer do the trick. Today, they must "see" it. Notwithstanding this increased demand for video, most businesses and organizations have struggled to quickly adapt. In fact, many have no idea as to how or where to get started. For this purpose, The Visual Sale was written. Finally, businesses and organizations have a clear guide that will literally show them, in simple, clear, and actionable terms, exactly how they can build a culture of video and start "showing it" moving forward, ultimately leading to a dramatic improvement to their sales numbers, marketing strategy, and overall customer experience.
Whether you realize it or not, every day you are selling something. You might not consider yourself a salesperson and you might slam the door shut on the guy who comes to your house offering a widget. But from interpersonal relationships to job interviews to riffing about politics with your friends, life is a series of interactions involving the timeless skills of salesmanship. We often associate salesmanship with phoniness — used car dealers, telemarketers, snake oil salesmen — but in this engaging and humorous debut, Jeffrey Kirchick, an up-and-coming voice in the world of sales leadership, argues that what’s missing in salesmanship is what’s missing in life generally: authenticity. With Artificial Intelligence and Machine learning threatening to render whole professions obsolete, authenticity matters more than ever — and not only to people who work in sales. And at a time when groupthink dominates our discourse, authenticity is needed more than ever. In this brisk and engaging work combining entrepreneurial advice, political commentary, and memoir, Kirchick turns conventional business wisdom on its head, explaining why the customer is not always right, why being weird is good, and how being a failure can be admirable.
Steve Rangoussis has been there. He started his first career as a sales rep, learning the ropes and steadily climbing the sales ladder. Nearly 25 years later, Steve has served in just about every position in the sales hierarchy, uniquely qualifying him to demystify the sales world for sellers and non-sellers alike.
Sometimes sales feels like alchemy. Sometimes it feels like science. Sometimes it feels like a foreign world, hard to penetrate and even harder to successfully navigate, with its particular jargon, professional pressures, and overall culture.
Sales Demystified casts light on the sales profession mystique for those in non-sales functions, while providing salespeople in various positions actionable insights to fast track their careers to success. Based on the author’s extensive sales and leadership career, the book, much like sales itself, uses the power of story to underscore life lessons, provide concrete career advice, unpack leadership techniques, explore the nature of influence, categorize the various iterations of present-day sales, and reveal the various technologies and their roles in the sales world.
Throughout Succeed Without Selling, Diane Helbig shares not only a philosophy of what actually works in the 21st century but provides tactical ideas and templates so salespeople can start immediately.
Being successful at sales has nothing to do with "selling". The best salespeople are the ones who are curious, not closing. Succeed Without Selling contains everything a small business owner or sales professional needs to know about what it takes to be successful. From prospecting to discovery to referrals and strategic alliances, it's all covered. There are even chapters for sales managers, direct sellers, and service providers.
Within Succeed Without Selling, there are resources, like sample scripts and proposal templates, in the back of the book. Anyone who wants to grow their business will find actionable, easy-to-follow information to help them embrace the value of being more interested in others than in making the sale. Succeed Without Selling changes the way readers look at the sales process forever and stops them from engaging in behaviors that just don't work.
Finalist Business: Sales The 2020 Best Book Awards
Effective communication is perhaps the most fundamental skill shared in common by successful salespeople. Yet, far too often, new salespeople are released into the field with little to no training, and are not prepared to withstand the tremendous pressures they will face to compromise in their pursuit of the elusive sale. Salespeople resent buyers who take advantage of them, while buyers become alienated and walk away from salespeople who stubbornly and defensively stand their ground. A potentially profitable exchange for both degenerates into a contest of wills that ends poorly for both sides. Jesus Christ, the master communicator, shows us a better way. His conversations with friends and foes alike illustrate how to communicate effectively without compromise: showing respect, building trust, and standing one's ground in a way that nurtures relationships rather than breeding resentment and division.
In this inspiring and informative book, Deb Brown Maher unpacks seven characteristics of Jesus' method of interacting with people and shows how to apply them to totally transform the way people approach a sale, pursuing sales conversations with honesty and integrity, and demonstrating equal concern for the needs of potential buyers. Discover the importance of character, connection, clarity, comprehension, certainty, choice and commitment—and learn to sell like Jesus!
Finalist Business: Sales The 2020 Best Book Awards
When done right, Structured Sales Conversations are a Secret Weapon.
In this book, you’ll find nothing but relevant, useful, and actionable real-life communication strategies that will help you and your team to easily and systematically convert more of your leads into paying customers.
The strategies laid out in this book can be used in any industry at any level of sales, from Small Business Owners all the way up to major corporations with Sales Development Reps and Account Executives.
Finalist Business: Sales The 2020 Best Book Awards
BEFORE YOU EVEN THINK ABOUT SELLING your business, you need to be prepared. If you don’t have an exit strategy or you don’t even know what your business is worth, then “The Main Man” Anthony Caliendo WILL GIVE you his game plan on how to create a "sellable" business, maximize the value and navigate through the complex sales transaction. When selling your business, there’s so much more to the story...and in this book, “The Main Man” is going to tell you exactly what you need to know. How to Flip Your Biz & Cash Out Big is THE “REAL TALK” BOOK for business owners looking to sell their business for the most cash possible! As seen on CBS, NBC, ABC & FOX, Anthony Caliendo is a successful entrepreneur and award-winning, best selling author & motivational speaker. He’s generated hundreds of millions in sales revenues in a string of successful companies including mortgage, real estate, consumer goods and business brokering. He’s sold millions in businesses and real estate and now he’s ready to help YOU flip your business and cash out BIG!
